Should You Be Using a Wholesaler to Stock your Online Fashion Store?

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One of the first things online fashion store owners wonder is, should I be using a wholesaler?

The short answer? Yes. Unless you’re designing and selling your own clothing, failing to use a fashion wholesale supplier can make it difficult to take your business to the next level and here’s why…

A Continuous Selection of Trending Fashion

A major struggle of starting an online store (and maintaining one) is having continuous access to new, trending styles. Sure, this isn’t a problem if you have an endless supply of money but for most people, constantly updating stock to suit the seasonal trends is a financial struggle that quickly eats up the entire budget.

Using a fashion wholesale supplier gives you nonstop access to new clothing and accessories, for a fraction of the price. Instead of having to buy a ton of items outright, you can select the trending pieces you’d like to add to your store, and update your stock without having mounds of excessive stock, unsellable sizes and debt.

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The Discounts Keep Growing

One of the greatest advantages of using a fashion wholesaler is that, as your business grows, so do the discounts. Wholesale fashion suppliers provide larger discounts the more items you purchase. The best part? You get discounts right away. The wholesale clothing at Mikaree is already discounted for your purchase. Though, the more you purchase of an item, the higher the discount becomes. So, as your business grows so do your savings.

Higher Margins

Speaking of growing your business and enjoying additional savings, using a wholesale clothing supplier also presents you with the opportunity to have higher margins on the products you sell. However, you have to be careful with the wholesale supplier you choose as some will put a limit on how much you can mark up each product. This puts a limit on how much you can make.

On the contrary, wholesale clothing suppliers like Mikaree do not put limitations on your success. This gives you free rein to sell the products at whatever price works for you and your target audience. So, if you buy wholesale shirts at $2 a unit and want to sell them for $20, $30 or even $100 a unit, that’s completely up to you.

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You Save an Abundance of Time

When you don’t use a wholesale clothing supplier, you’ll have to spend hours upon hours researching clothing designers and negotiating pricing and all that nonsense. And when I say hours upon hours, I mean hours upon hours. It’s an excruciating and timely process that will quickly become exhausting. It can also take the fun out of running an online fashion store.

Now, you may believe that you can cut some corners in the research department but doing so can result in costly mistakes, such as buying clothing from a low-quality designer.

The good news is that when you use a quality wholesale clothing supplier, all of this research is done for you. They have already executed the hours of research needed to rule out the good from the bad, leaving you with nothing but a vast selection of the best wholesale clothing. And as the saying goes, time is money so this benefit goes far beyond convenience.

By now, you’ve likely determined that you need to find a fashion wholesaler and if you haven’t decided that, it’s time to re-read this post. All joking aside, using a clothing supplier is the perfect way to take your business to the next level without breaking the bank in the meantime. Sign up for a wholesale clothing account with Mikaree today and enjoy affordable, trendy clothing and accessories.


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